Tuesday, 15 January 2013

Consulting: Sell your Knowledge and get cash

Consultants offer their services or advice for a fee. For instance, you may help a new non-profit organization develop a plan for fundraising, and then oversee the process. Or you may help a new company garner media attention by writing press releases and then distributing them to the proper channels.
Individuals use consultants, too. Some people use consultants for tax or financial advice, while others may pay a consultant to teach them how to set up and maintain a garden.
Basically, if you have proven skills in an area, you can market yourself as a consultant and provide your services from home. Breaking in isn’t always easy, though. You must be able to show prospective clients that you are qualified to advise them. Clients will probably be visiting your home office, so be sure to have a neat home office.
You’ll have to “package” yourself in a way that makes people trust you. It might be in the form of a brochure, a portfolio, a sales letter, or all three.
To get the word out about your services, you’ll have to talk to a lot of people. Attend functions where your typical client would hang out. That may mean the local agricultural department’s classes if you’re a gardening consultant, or Chamber of Commerce meetings if you’re a business consultant.

No comments:

Post a Comment