Tuesday, 5 February 2013

Affiliate Advertisements

This is a great way to make money for promoting someone else’s products or services without having to carry any inventory. Affiliate advertisements are usually incorporated into your website/blog/page via linked articles (great when your content is strong and compelling, but must be done carefully to avoid looking spammy), product-placement videos (great if you’re funny or have performance talent), or, less and less commonly, banner ads (pretty ineffective, as most people avoid these like the plague). If necessary, you can also become an affiliate marketer without a website (by posting videos on YouTube containing links to the product, for example). Check out a site like Commission Junction for possible products and services.

  • If you have a lot of traffic, you might want to do cost-per-click advertising, which doesn’t earn you much per click but banks on the fact that the sheer number of visitors will build your revenue.
  • If you have very strong content, you might want to do cost-per-acquisition advertising, which makes you a decent commission (either a fixed amount or a commission, depending on what you’ve pre-agreed to) every time someone on your site makes a purchase with your affiliate company.

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